Face

Life isn’t always easy, it can be full of struggle. Every day we have two choices to wake up and decide how we want to feel.

We can be mindful and feel grateful for what we have. We can also choose to worry about the day or grieve about the troubles of yesterday. 

Bad days happen. Bad weeks happen. So, it’s easy to say that our challenges in life have limited our freedom of choice and ability to feel good.

The truth is, we have power over our emotions. We run the show. We can exercise that freedom immediately by choosing to feel the good that exists, even if it isn’t as much as we would like in this moment. We can let go of expectation and feel at peace with where we are right now. 

Just like the “Tale of Two Wolves,” by an old Cherokee Brave who was teaching his grandson about life. 

A Tale of Two Wolves

 “A fight is going on inside me,” he said to the boy.

“The battle is between two wolves.

One is Negative. It is anger, lies, envy, jealousy, sorrow, regret, greed, arrogance, self-pity, guilt, resentment,

inferiority, false pride, superiority, and ego.

The other is Positive. It is joy, peace, love, hope, happiness, serenity, humility, kindness, benevolence, empathy, generosity, truth, compassion and faith.”

The grandson though about it for a minute and then asked his grandfather:

“Which wolf wins?” The old Cherokee simply replied, “The one that you feed, son. Choose wisely.” 

This is a battle that will be forever taking place, however, we can choose how many wolves we have on the good side. Our daily habits make all of the difference. 

When we decide to wake up and choose gratitude through prayer with God or a Gratitude list, we allow for more of the “good wolves” to protect us. 

When nourish our bodies with water and nutrient dense food, we allow for more of the “good wolves” to protect us. 

When we help another person, from the goodness of our heart, and not for personal gain, we continue to add wolves to the good side.  

When we decide to be an encourager of others, instead of a critic, we add more wolf warriors to our side. 

Life does NOT have to be a constant struggle or battle. Life can be filled with goodness, every single day. 

It’s true, when we become conscious and identify negative patterns in our life, we can improve our outlook and situation completely. 

When things are not going well, we did not stumble upon bad luck. We are not a bad person. Positive and negative energy are present in our every day lives, and we can decide how that will effect us.  

We can choose to look for solutions and see our challenges as a learning experience to bring about change and positive energy.

We don’t have to let negative energy drain us. Battles in our mind will come, but they do not have to make us a victim. Negative situations will happen, but we do not have to lose sight of the goodness that is still around and available to us. 

The bottom line: Energy is contagious and when you are mindful of your own vibes you give others permission to do the same. Allow your positive energy to shine onto the world. Your light is a gift. You can change the world. 

So, which wolf will you feed?

Face to Face Marketing: How to Do It Right

It’s expected that by 2021, US businesses will spend around $120 billion on digital marketing.

Yet even though a lot a of businesses are moving their marketing online, it doesn’t mean offline marketing is a waste of time.

In fact, some offline tactics can produce great results because they allow you to do things you can’t do over the internet. One such tactic is face to face marketing (F2F).

This post is going to provide you with a short introduction to F2F marketing. Read on, and you’ll discover how this tactic works, as well as how you can use it to grow your business.

Let’s begin!

What Is F2F Marketing?

F2F marketing is a form of marketing that’s reliant on ‘in person’ communication.

Because modern marketing is so dependant on the use of digital platforms, F2F marketing can provide you with a competitive edge. Especially if your competitors have no interest in using offline tactics to generate leads.

Understand Your Audience

One of the ways you can do this is by creating a buyer persona that lists out the goals and fears of your target audience. 

When you have this information, it becomes a lot easier to understand what your target audience cares about. This then makes it easier to craft a presentation that’ll turn strangers into clients.

Identifying Opportunities

Finding opportunities to engage in F2F marketing is perhaps the biggest difficulty you’ll run into.

Keep in mind that F2F marketing isn’t reliant on you communicating with just one person at a time. Because of this, you may want to look into finding some speaking opportunities.

If you can do this, your ability to benefit from F2F marketing goes up a notch. That’s because you’re now able to market to many people, at the same time. 

Perform a quick Google search to find events related to your industry. Once you find an event that looks promising, ask the hosts if they’d be willing to give you some time on stage.

If you’re finding it hard to pin down F2F marketing opportunities, it might be worth speaking to a company like Smart Circle. If you’d like some info about Smart Circle, a face to face marketing company, click here to visit their website.

Ready to Benefit from Face to Face Marketing?

If you want to benefit from face to face marketing, the tips in this post should be enough to get you started. 

It’s worth mentioning that F2F marketing will not provide you with the same kind of data that digital marketing does. Because of this, you’ll need to actively seek feedback from people, in terms of what you can do to improve your F2F marketing campaigns. 

In any case, there’s no telling how well F2F marketing will work for your business. It could deliver exceptional results, or it could amount to nothing. The only way you’ll truly know, is if you give it a shot. 

Want some more tips on how you can market your business? Check out this post to learn about five low-cost tactics you can use right now.