Writing

Business

Fight for Your Write to Create: Best Creative Writing Careers

Fight for Your Write to Create: Best Creative Writing Careers


Fight for Your Write to Create: Best Creative Writing Careers

Did you take a creative writing degree and are now looking for a job? 

Some people assume creative writing only leads to journalism and editing careers. That’s not true! There are a lot of ways to put your skills to good use. 

You can do so much more than work as a newspaper or website journalist. To help you figure out your next career move, check out our list below of some of the best creative writing jobs.

Fiction Writing

Becoming a published fiction writer is perhaps the ideal creative career. Who doesn’t want to become the next big sensation? Who doesn’t want their work to become as popular as Harry PotterA Song of Ice and Fire, or The Hunger Games?

The traditional route involves writing a manuscript and then sending it to different publication agencies or directly to a publisher. You may have to send your manuscript around before someone agrees to publish your work.

However, with today’s digital market, you can self-publish on sites like Lulu.com or the Amazon Kindle library. Titles like 50 Shades of Grey made it big despite starting as indie fan fiction projects.

Don’t limit yourself to novels. You can write for online magazines or publish a collection of short stories. You could focus on novelettes or write solely for fiction websites.

Podcaster

Yes, working as a professional podcaster is one of the best career options for creative writing majors. There are at least 62 million podcast listeners in the US alone. If you want to flex your writing muscle and work on programs that get people interested, this could be the platform you need. 

Podcasting covers a wide range of options, too. You could write segments for educational podcasts, political topics, or hobbyist endeavors such as podcasts dedicated to Dungeons & Dragons sessions. If you want, you could place a few cameras, so that you can also release a video version of the podcast on platforms like YouTube or Facebook.

Screen or Playwright

Another option for a successful creative writing profession is to get a career in writing for movies or stage plays. You don’t have to aim for creative writing jobs in Hollywood or Broadway; there are tons of indie film projects, local stage performances, and network TV programs to jump into. 

You can also work as a screenplay writer for documentaries, church films, advertisements, and YouTube content. You could launch a successful career writing for YouTube creators, particularly those who need content daily or weekly. 

Copywriter

Copywriters are all about writing content that sells something. It could be as simple as writing content on a web page to promote a particular product or writing slogans and taglines for posters. You could work as a copywriter for print materials, writing content for flyers, and pamphlets.

People often confuse copywriting with blogging. Blogging covers a wide range of topics, but you can focus on blogs that serve as copywriting material. If they promote and sell a product or service, then they fall under this category.

You could work entirely as a copywriter for websites. You’ll focus on writing web content for their pages and blog posts. The central focus is to promote the site and its services or products to their visitors.

Ghostwriter

Are you comfortable writing something for someone and not taking any credit? Are you comfortable getting a one-time payment for all your hard work? If you are, then you could carve a lucrative career as a ghostwriter.

Keep in mind that as a ghostwriter, you have no claim over the work you did.

As a ghostwriter, you could explore a wide range of creative options. You could focus entirely on ghostwriting fiction novels, screenplays, blogs, or academic papers. You could work as a ghostwriter solely for non-fiction work, such as biographies or documentaries.

Video Game Writer

Writing in video games grew over the decades. Nowadays, you’ll find games with epic stories that can rival the quality of some of the most amazing movies.

Consider the stories of games like The Last of UsGod of War, and Mass Effect. Even games where a story isn’t often the focus, such as platformers, you’ll still see amazing writing. Consider games like CelesteThe Messenger, and Axiom Verge

All of these require an expert creative writer to handle the narrations, dialogue, scenarios, and more. Writing for video games is quite different compared to writing a book, but it’s as fulfilling, especially when you see it all come together.

Academic Writer

Do you have the skills needed to write a good thesis paper? Do you know how to choose a capstone topic for undergrad students? You could work as an academic writer.

Does that still count as a creative career? It does! Even though you’ll focus more on research, putting all the information together into a cohesive paper requires creativity and writing skills.

Social Media Marketer

Have you ever wondered who writes all the fun and creative tweets for Wendy’s? That falls under the responsibility of the social media manager or social media marketer.

You could step into this career choice and practice your creative writing this way.

You may prioritize writing Facebook posts, Instagram captions, or descriptions for YouTube videos. This is one of the most crucial jobs in any business because your work directly affects branding. The words you put out reflect how a business engages with its community.

Launch a Successful Creative Writing Career Now

Don’t limit your creative writing skills to journalism or plain-old editing. There are so many career options available, so feel free to explore and give them all a try. You might discover a new passion or a niche you excel in!

But don’t stop with these creative writing jobs. If you want to discover even more career guides and lifestyle tips, feel free to read more of our articles right here. We cover a wide range of topics to help you out!

Business

How To Use Your Writing For Maximum Audience Engagement

How To Use Your Writing For Maximum Audience Engagement


How To Use Your Writing For Maximum Audience Engagement

Content marketing costs up to 41% less than paid search. In fact, a piece of content can generate over 300% more leads than paid search after three years. If you want to attract more people to your site, you need a strong content marketing strategy to do it.

It’s not enough to produce random content, though. You also need content that gets your audience engaged and excited over your business. Then, you can use that excitement to turn your readers into paying customers!

Here are the 10 tips and tricks you need to boost audience engagement with your content.

With these tips, you can get readers clicking around and contributing to your business! Start growing your content marketing strategy (and ROI) with these 10 tips. 

1. Break It Down

A giant paragraph can scare your readers off before they even start the first line. If you want to boost audience engagement, you need to make it easy for them to read your content.

First, make sure to break down large paragraphs into smaller chunks. Try restraining each paragraph to three or fewer sentences.

Mix up your paragraph lengths as well for variety.

Next, keep your sentences short! Shorter sentences are easier to read, which will encourage people further into your content. 

You can also break your content down using bullet points or lists.

To keep your ideas organized, try using headers and subheaders. Headers draw the reader’s attention to a focal point within your content. They’ll also keep your ideas on track.

Headers, bullet points, and lists are ideal for skim-readers, too. They can find the information they’re looking for before focusing on that piece of your content.

2. Add Graphics

A picture is worth a thousand words, right? In order to improve engagement with your writing, add imagery to your blog piece. These graphics can include:

  • Pictures
  • Illustrations
  • Videos
  • Charts
  • Graphs
  • Animations

These images will draw the reader’s eyes to a segment of your content. At the same time, they’ll increase engagement and hook the reader. 

Make sure to choose powerful, entertaining images. Low-quality images, on the other hand, will only make your brand look cheap as well. Make sure these images match your branding.

For example, if your brand is lighthearted and fun, try using caricatures and cute illustrations. If your brand is more on the serious side, use crisp photography instead. Images can enhance your content while reflecting your brand. 

3. Know Your Audience

Over 409 million people read over 23.7 billion blog pages every month. In order to appeal to your target audience, you need to know who they are, first. 

Start by separating your broader audience distinct buyer personas. Separate them based on their interests, buying behaviors, age, gender, and other demographics. Separating your audience into smaller groups will make it easier to develop content that appeals to their interests.

Next, determine what type of content your audience is already searching for. Develop a list of target keywords you can base your content on.

You can use tools such as SEMRush, Keyword Planner, Google Trends, and Ahrefs to get started. You can also check out this article for dental blog ideas.

The better you know your audience, the more likely you’ll create content that keeps them engaged. 

4. Tell a Story

Engaging content focuses on telling a story while keeping the reader guessing. Don’t put all your cards on the table at the beginning. Instead, spark their intrigue by teasing your content a little.

Then, tell stories about the company’s history, interactions for customers, or your products.

These stories will keep readers enamored as they continue reading. 

5. Remain Clear, Concise, and Consistent

Make sure your content is short, sweet, and to the point. Cut back on run-on sentences that might overwhelm your readers. 

Delete excess words that don’t add value to your content.

Otherwise, you risk boring the reader.

6. Ask Questions

Want to boost audience engagement? Start by asking your readers a question.

Questions can capture the reader’s attention and encourage them to continue reading for an answer. You can ask questions about the customer’s pain points or paint a picture. Some questions, like “Ready to get started?” work as a transition to speed up the flow.

Try adding a question within the content, where the reader’s attention will start to fade.

7. Let Your Passion Shine

When you’re passionate about a topic, it will show in your writing. When learning how to write to engage your audience, let your passion shine through. 

Tell readers why you love your business. Focus on your unique selling point instead of trying to sell them on an idea. Your readers will see that passion and want to learn more. 

If your customers are experiencing a specific pain point, relay empathy. Show them that you understand and want to help solve their problems.

Showing emotion within your writing will help you connect and engage with your audience.

8. Use SEO Tactics

Search engine optimization (SEO) ensures your blog posts appear on search engines like Google. The higher you rank on a search page, the more people will find your content.

Using SEO tactics can help you increase reader engagement. 

First, determine what your readers are searching for. Use your audience research to create a list of topics. Then, focus on one keyword per post. 

Make sure not to stuff your content with this keyword. Instead, the keyword should appear in the:

  • URL
  • Title
  • Opening paragraph
  • Header
  • Closing paragraph

Using a focus keyword within your content will keep readers focused and engaged. 

Make sure to link to relevant resources and internal pages, which will encourage readers to click around. When in doubt, check out what your competitors are doing.

Don’t forget to add social media share buttons to your content, too. The more readers you attract, the higher you’ll rank. 

9. Include a Call-to-Action

Encourage your readers to take action to boost audience engagement. Use strong, action-oriented verbs such as:

  • Explore
  • Grow
  • Drive
  • Launch

Close your post with a specific call-to-action. Do you want readers to subscribe to your email list or contact you? Let them know at the end of your post!

10. Always Edit

Finally, make sure to edit your content thoroughly before posting it online. Blaringly obvious mistakes will only distract your readers. It could also make you appear less credible.

Instead, check for mistakes and show readers you’re an authoritative resource in your industry. 

Get Them Hooked: 10 Writing Tricks to Boost Audience Engagement

Get your readers hooked on every line! With these 10 writing tricks, you can boost audience engagement and turn those readers into customers.

Searching for more copywriting tips? Explore the Writing section of the blog for more helpful guides!

Technology

8 Real Estate Blog Topics for Real Writing Inspiration

8 Real Estate Blog Topics for Real Writing Inspiration


8 Real Estate Blog Topics for Real Writing Inspiration

87% of buyers purchase their home through a real estate agent or broker.

This statistic proves real estate professionals hold a lot of influence on buyers. But with so many other real estate professionals out there, you’re under some serious competition. How do you rise above the masses?

It’s time to go digital! Revamping your website, optimizing technology such as drone imaging and virtual reality, and utilizing SEO can make the biggest impact. If you would rather start small, blogging about real estate can entice an audience and draw some serious leads.

What do you write about? Start with these 8 real estate blog topics!

1. Neighborhood Profile

Let’s say someone is moving to your town and have no knowledge of the area. They’re looking for a neighborhood profile to ensure they’re moving to a safe area with close proximity to jobs, schools, and other essentials.

In addition, writing a neighborhood profile will boost your credibility and will establish you as a trustworthy figure in the local real estate market.

For example, is there an up and coming area that’s driving younger people and many jobs? Write an article about that neighborhood and why it’s a great place to live.

You can also rate the best neighborhoods in your area. Break each list down by categories; for example, rate the best neighborhoods for families, the best neighborhoods for college students, and so on.

2. Current Market Insights

Are you in a buyer’s or a seller’s market? This is information your clients will like to know. Keep an updated blog about market insights.

You can also research other topics that relate to the market and home buying and selling process. For example, did you learn that mortgage interest rates are rising? Do some research and educate your clients so they know what to expect.

Market insights can also be more specific and nichey. For example, did you discover a high-priced area now sells more affordable housing? Be the first realtor to report this and get that commission!

3. The Best Places to Own a Business

Real estate blogging isn’t limited to residential real estate.

If you offer commercial real estate, reach out to your business owner clients. They will want an expert opinion on the best places to own a business and other information regarding buying commercial property.

If you cater to a wider market, you can report specific cities where business owners will thrive. If you stick to one specific area, focus on certain districts such as a downtown area.

You can also interview business owners and discover what they say. For example, a restaurant owner may state they receive a lot of customers or a store may state they’ve been getting better foot traffic after moving to a new location.

4. Best Jobs in the Area

While this topic doesn’t fall in line with real estate, your potential clients want to ensure there are jobs close by to where they’re moving. Do some research and speak to surrounding businesses about the hottest jobs in that neighborhood.

You can also report on specific markets. For example, if your clients prefer living in an area that’s close to a busy area, discover the local businesses that are in walking distance.

Or maybe you target clients who make good money but are still young. Discover businesses catering to tech, marketing, and other high-demand and well-paying jobs.

5. Home Seller Spotlight

Do you have a client who is selling an amazing home? Write a feature on their property!

Interview the seller and ask questions such as recent renovations or what they loved most about their home, and then emphasize those features in your article. Include information such as square footage, bedrooms/bathrooms, and other useful information such as whether or not the house has a pool.

You can also offer additional insight that will help the buyer. For example, you and the seller can explain how they determined the buying price and if you’re willing to negotiate.

6. Listing Spotlights

Listing spotlights shouldn’t be limited to one home seller. Blog about all of your listings! But spice them up — don’t settle for a general “new listings” section.

Instead, find interesting categories. If you noticed more buyers are interested in condos, write a blog about the best condos on the market.

Let’s say you discovered amazing patios are the new feature that home buyers want. Make a list of the home listings with the best patios to interest these buyers.

7. Write a Guest Post

While this won’t go on your blog, writing a guest post is a great way to improve your blog’s SEO and gain backlinks.

Partner up with a website that isn’t a competitor. For example, find a local news website or a website that accepts guest blogs from local businesses. Write a blog about real estate or your business and include a link to your website and blog.

Your backlinks will be crawled by Google, helping improve your SEO ranking. The content you write will also benefit the publisher website, helping their website rank too.

8. Real Estate Investing Philosophy and Advice

Do you target real estate investors? 

First, identify a target audience. Do you cater to beginner investors? Or do you attract experienced investors who are maybe going through a dry spell or want to improve their strategy?

From here, decide on the pieces of advice you want to share. For beginner investors, write blogs about finding the best properties to invest in or how to make connections with other real estate professionals.

For experienced investors, offer advice on increasing your sales and information about doing a 1031 exchange to avoid taxes, which you can read here.

These Real Estate Blog Topics Will Improve Your Blog

No matter what sector of realty you’re in, there’s always a way to find new clients and improve your digital presence. If you run a blog, these real estate blog topics will take you to the top!

Need more content and writing advice? We offer even more advice to amp up your blogging game!

Business

What Is Content Writing for a Security Company? 5 Writing Tips to Know

What Is Content Writing for a Security Company? 5 Writing


What Is Content Writing for a Security Company? 5 Security Writing Tips to Know

With more than 2 million blog posts being written daily, it’s hard to know how to stand out. If you’re still wondering what is content writing versus what is blogging, you need to look at a few sites currently promoting your industry. Writing for a security company means doing research and it should start with learning about how to write content.

Here are five tips to get you started.

1. Headlines Mean a Lot

How many times have you shared an article after just reading the headline? Don’t be ashamed, we’ve all done it.

That’s because in our fast-moving era of scrolling feeds and “hot takes”, there just isn’t enough time to read every article that gives us a strong emotion. Your headlines need to trigger emotions and make readers want to learn more about given topics. 

The desired result of most online content begins with a click. If you can’t get that click, then you can’t get the rest of the results you’re looking for. Take the guesswork out of headlines and just hit the nail on the head whenever possible by going for the reader’s gut.

2. Make Your Hook Sink in

Once you get a click, you then only have a few seconds to attract your reader to learn more. The first sentence needs to be informative but leave them asking more questions. It should either be a strange fact or a question that you propose to answer.

However, it also has to be emotional. Capture their attention and then lead them into the first point. This ensures that they’ll read more. 

End each major section by iterating a clear point and you’ll get them through to the end. This will bring your rankings up in search results, as you get people to spend more and more time on your site.

3. Research Matters

Law enforcement has lots of data all about security issues. If you’re writing about home security, personal security, or cybersecurity, you’ll find no shortage of info.

Use this to your advantage by adding stats and memorable information. It gives your writing credibility and shows that you’re willing to back up your claims. 

Make sure to link back to the content that you use. This is just part of building a good rapport with other websites but also gives your readers the ability to learn even more.

4. Optimize Everything

Search engine optimization is vital to survival online. If you want to ensure that you get to the top of search results, your content needs to contain lots of short paragraphs that are snackable.

It also has to include your most important keywords as many times as possible. Keep it easy to read, well organized and use reputable links.

5. Don’t Forget to Edit

In the world of editing and especially online content, nothing is sacred. Don’t be afraid to toss out some great ideas for the sake of brevity. If they’re good, turn them into another post.

Check out docurex.com for more ideas on keeping it short.

Still Wondering “What Is Content Writing”?

If you’re wondering what is content writing and how it should be different than anything else you write, try looking at other sites and blogs. There are some great security websites out there to help you learn more.

For an example of great security writing, keep browsing our blog.

Business

4 Ways to Find Freelance Writing Jobs (Even for Recent College Grads)

4 Ways to Find Freelance Writing Jobs (Even for Recent


4 Ways to Find Freelance Writing Jobs (Even for Recent College Grads)

Are you a recent college grad looking for freelance writing jobs? 

Searching the internet for freelance work can be incredibly intimidating, even if you’re a seasoned professional. There’s a lot of scams and junk out there, so sometimes you might not know what will add value to your portfolio and what’s a waste of time. 

Whether you’re a recent college grad or looking for a career change, being a beginner in this industry is frustrating. Keep reading to learn some helpful tips that will get your career up and running. 

How to Find The Best Freelance Writing Jobs 

Building a freelance career is scary, and you probably have more questions than answers. The best thing you can do is start slow and build up a strong portfolio.

If you’re still struggling, here are four tips that will help any beginner land great freelance writing jobs: 

1. Create an Account on a Freelance Marketplace 

Freelance marketplaces are essential for any beginning freelancer. These websites bring together freelancers and companies looking for work such as blog writers, journalists, graphic designers and more. You can create an account for free and start looking for work immediately. 

2. Search Online Job Boards 

Another way you can search for work online is to try a job board. These sites are a little different than freelance marketplaces because they’ll often include links to external jobs that you’ll have to apply to through the company and negotiate your terms (rather than applying through the site). 

They often will include companies looking for full-time help, rather than just an article here or there. But they’re still a great way to get introduced to companies that are looking for work. 

3. Pitch Yourself to a Company 

If there’s a particular company or outlet you’ve always admired, find contact information and pitch yourself. This might seem scary, but part of being a freelance writer is pitching topics. So prove to them you’ve got what it takes by pitching yourself first. 

This cold outreach might seem intimidating, but sometimes you have to take some risks to get your freelance career off the ground. 

4. Start A Relationship In School 

Why wait until you’re out of school to find work? Start building relationships in college that could translate to steady writing assignments down the road.

There are a lot of different ways you can find companies and news outlets that work with students. Attend a campus recruitment event or do your own research.

Some of the biggest outlets in the world like Fox News have campus correspondent programs. Use these programs as an opportunity to get connected in the freelance writing world.

Improve Your Writing and Marketing Skills 

The content marketing industry is always evolving, so you’ve got to stay up-to-date on the latest trends to keep yourself competitive for the best freelance writing jobs.

Check out the rest of our site for the latest industry trends and helpful tips and tricks that will take your writing to the next level. This article on some of the best writing apps is a great place to get you started. 

Technology

How to Create Great Writing for Social Media Marketing Posts

How to Create Great Writing for Social Media Marketing Posts


How to Create Great Writing for Social Media Marketing Posts

Social media marketing is more important than ever. Chances are that social media is where your audience is — around 56% of adults use more than one social media platform. That number climbs when you only look at adults ages 18-34.

Despite this, some businesses still don’t put a lot of thought into how they create posts for social media. Posting without a strategy is a good way to leave money on the table and miss out on potential business.

Check out these tips on writing for social media to make sure that your business is up to speed.

Understand Your Audience

Who are you trying to reach, anyway?

Deciding who you’re “talking to” is one of the most important parts of writing for social media. You can determine this by looking at your current customers or what problems your products or services solve.

Figuring out your audience will help you decide what kind of voice and tone you should use in your posts. If you don’t have time to do this, companies like Reliant Social can help you do the research.

Keep Your Voice Consistent

Once you’ve decided on your voice, stay consistent! You don’t want to adopt a professional tone one week and then switch to a conversational one the next.

That gets confusing to your audience and makes your brand inconsistent.

Even though your social media account represents a business, people still expect it to have some kind of personality. Remembering this will help you create better content.

Use Active Voice

Whatever tone you choose to use, you should always use active voice instead of passive voice. You might need to think way back to English class for this one.

This is a basic grammar rule. Passive voice doesn’t grab the attention of your audience. Active voice, on the other hand, helps to give off a confident and decisive tone.

Look at the difference between these two sentences:

  1. Ten thousand units were sold by our company this year.
  2. Our company sold ten thousand units this year.

The second sentence is the active voice you should aim for.

Put Your Audience First

It can be tempting to only talk about your business on social media. After all, that’s the point of social media marketing, right?

Not quite. If you only talk about your business online, you’re setting yourself up to fail. You need to center your audience in each post you make.

What’s in it for them? How does your business benefit the people scrolling through your social media? These are the questions your audience is probably asking.

Make sure that your posts answer them.

Learn More About Writing For Social Media

These are just a few of our favorite tips for writing for social media. If you keep this advice in mind, you’ll create a strategy that puts your audience first and sees higher engagement rates.

Still want more advice about social media marketing? You’ve come to the right place. Check out the rest of our digital marketing articles to help you take your strategy to the next level.

Lifestyle

Writing Compelling Content For Your Clothing Shop

Writing Compelling Content For Your Clothing Shop


Writing Compelling Content For Your Clothing Shop

Whether you have an e-commerce website or a brick and mortar clothing shop, you need the right digital marketing strategy to improve your sales numbers.

Digital marketing drives users to your checkout counter.

This could be through entirely virtual interactions or a combination of online engagement and real-life experiences.

Either way, marketing strategies have to be a core part of your sales strategy; the numbers need the right content to thrive. More so, the right content needs the best copywriting to perform well.

Without compelling content, you risk losing half of your audience before they even get to see your cute clothes!

Not to worry – here are seven ways to transform your copy and better engage customers.

1. Know Your Audience To Create Compelling Content

You can’t expect to engage your customers if you don’t have a thorough understanding of who they are.

Create as detailed of a buyer persona as possible.

Give your ideal customer a name and a lifestyle. Think about where this person works, how much they make, the kind of relationship they are in and the general responsibilities they prioritize.

Do this for your primary and secondary market. Then, write your compelling content as if you were speaking directly to this person.

2. Understand Their Lingo

When creating the conversation between you and your consumer, try to use the everyday language they do.

This may be a form of slang or something a bit more proper. It could be a mix of words and phrases that come and go in pop culture. Or, maybe your customers will better relate to more common sayings.

Whatever their vocabulary looks like, use it.

Write your compelling content in a voice that will sound almost familiar to users.

3. Connect with Similar Stores and Trendsetters

If you want to better understand the lingo of your users, go deeper into their world.

Start reading the content other brands in your market are producing. Pay attention the way their writing is presented. Make notes of everything from the words and phrases to the grammar and how customers are addressed.

Do your users prefer to be talked to as friends or as professionals? Do they enjoy a laid-back, casual conversation or a more proper approach?

To find your answer, see how they connect to competitors.

Then, take this one step further and research the trendsetters in your niche market. Trendsetters are fashion influencers who are always a step ahead of what everyone else is wearing. They know the next big thing before it becomes big.

Pick a few to follow and watch how they communicate with their audience.

Remember, the same people who are looking to your market’s trendsetters for fashion inspiration will be the ones who visit your clothing site for fashion products.

4. Express Your Brand

Once a user makes it onto your website – or even comes across a form of digital marketing elsewhere on the internet – they have to be able to identify with you.

The best way to be relatable to the right users is to use the voice of your brand.

Your brand is everything a user associates with you. It is your logo as well as the filters on your social media and the way you write compelling content for email campaigns. It is the feeling someone gets when your brand is brought up or they walk past your store.

Use your content to encourage a positive brand image. Write with clarity and purpose. Be direct, unique, and always aim to offer the most valuable of insights.

5. Try to Be a Fluid Writer

No matter what you are trying to say, you will find it comes out best when you write fluidly.

This means to set aside enough time for you to take on a project from start to finish. You may have to break up big initiatives into small chunks, but the point is to write as well as you can for as long as you can.

Such an approach allows your thoughts to flow.

It better prepares you to move from one point to another, picking up where you just left off and writing with consistency. This, in turn, creates a better branding and communication strategy.

6. Edit and Re-Write

While it’s good to get everything out at once, you should always come back to it.

Take a step away from what you’ve created. Then give it a look over and see if it truly is the compelling content you thought it was at first.

You will often find you’ve got a good start, but not the whole thing. Don’t be afraid to make the necessary edits.

Maybe there is a word you can replace that significantly improves the overall message. Maybe the message isn’t as clear as you intended.

Whatever the issue, it’s usually nothing a few edits and a bit of time can’t fix.

Sometimes, though, you may have to do a re-write entirely. When you use the steps above, the need for a re-write is few and far between. But, they will come up, and it’s your job to use them as a creative opportunity when they do.

7. Get Creative with Your Placement

Whether you’re writing something for the first time and it comes out great, or you’re taking another shot at it, always make sure you’ve placed your product well.

Think about what your user really wants to hear.

They are not looking for a sale or a new accessory every time. They may be reading your content in search of everyday styling advice or upcoming trends.

But, that is not to say you can’t place your product somewhere in your compelling content. Try to make your writing conversational instead of about the sale. This makes it much easier for users to buy-in, which is better for your business.

Build a Schedule to Write Compelling Content

The final piece of advice to keep in mind when writing is to keep a schedule.

Your schedule helps you be fluid while staying focused and on-track. It gets you in a rhythm to write compelling content.

This may even be the easiest part of your content creation process. Once you have your schedule down, you are better able to take on all the tips and tricks of great writing.

Click here to learn how to create a writing schedule.